A Blockade Labs launch page where shaders do the selling
· 1 min read · three.js, webgl, shaders, landing-page, launch
A launch page has to be two things at once: a brand story and a conversion funnel. This one, for a Blockade Labs product launch, uses a hero 3D scene that sells the product before the form appears.

The shader detail #
Custom shaders mimic light refracting and reflecting across glass surfaces, with caustic-like streaks and spectral shifts. The page feels alive, and the effect is kept from overwhelming the message.
What it shows #
How shader craft and launch marketing can share the same canvas on the open web, built with Three.js.
Related video #
There is a short video of the GLSL background made for Blockade Labs.
Try it #
The page is live at blockade-brand.vercel.app, and the details are on the project page.
Related projects
- Blockade Labs page — Interactive branding for Blockade Labs